Friday, October 14, 2011

Review Week 9

Compare and contrast vector graphics and pixel images.
Vector images are created with equations and end points, which means you can scale your design as large as you want without distorting the image. With pixel images, you can only scale them so far before you cant tell what the picture is of and you only see boxes. Though with pixels you get millions more colors and a more realistic image. 

What resolution is necessary to print raster images?
300dpi (dots per inch).


What resolution is nessesary to display raster images on the internet?
72dpi.

Sunday, October 9, 2011

Steve Jobs

Who is Steve Jobs?
Steve Jobs was the CEO and co-founder of Apple. He was also previously a chief executive of Pixar and on the board of directors of the Walt disney company.

What company was he CEO for many years?
Apple

What did he do for the computer industry?
Apple He introduced the personal computer, and made computers accessable for regular people.

How did this man impact the graphic design industry?
Since computers were made so much more accessable, so was graphic design. The new availability of computers allowed graphic design to evolve.

Review Week 8

Why must designers pay close attention to how color is utilized within a composition?
Designers must pay close attention to color because color sets the mood of the design. A picture can be completely changed just by changing the color. For example, in commercials for horror movies,all you have to do is switch the colors to negative and it already looks a lot creepier.

Why is the color wheel an important tool for graphic designers?It gives them the basic colors look at and use as a base for the colors in their design.

Find an example of neutral colors utilized within a design.
The Designer used neutral colors in this design to make the subject of the picture really stand out. 

Briefly describe how we "see" the color of an object?
abc An object absorbs all colors but it's own, which is reflected back to us, making it the color we see.

Sunday, October 2, 2011

Podcast #2 Color Theory

Within the electromagnetic spectrum, which waves allow us to see color?
Visible light
Describe white light?
Equal parts of all colors in the visible spectrum.
How do we see color if objects "have no color of their own"?
Objects appear to be in color when they absorb or reflect colors in the visible light spectrum. The colors reflected are the colors we see.
What is a glass prism?
Transparent triangular object that breaks white light into all the colors of the visible light spectrum.
What seven colors result when white light is refracted through a prism?
Red, orange, yellow, green, blue, indigo, and violet.
Describe hue?
The color itself, each different hue is a different reflected wavelength.
When does white light occur?
When all the wavelengths are reflected back to your eye.
When does black light occur?
When no light is reflected to your eye.
How color is perceived depends on what?
The type of light that it is seen with.
What is a color wheel?
A visual tool that shows the relationship between primary, secondary, and tertiary colors.
What are primary colors? Name them?
Red, yellow, and blue: pure colors
What are secondary colors? Name them?
Orange, green, and violet: primary+primary.
What are tertiary colors? Name them?
Red-orange, yellow-orange,yellow-green, blue-green, blue-violet, and red-violet: primary+secondary
What are neutral colors? How can they be created?
Colors of very low saturation that don't show up on the color wheel. Can be created by mixing complementary colors which neutralizes them. Ex. black, gray, white, brown.
How can a neutral color help a design?
Help put the focus on other colors or serve to tone down overpowering colors.
What are complementary colors? Name them?
Red&green, orange&blue, yellow&violet.
What is color value?
The lightness and darkness of a hue or color.
What is a shade?
adding black to a hue and producing a low value color.

What is a tint?
adding white to a hue and producing a high value color.
What is saturation/intensity?
The brightness of a color.
What happens when you mix complementary colors together?
Produces a dull tone.
Describe color harmony?
Pleasing to the eye, creates a sense of order.
What is a color scheme?
Harmonious color combinations based on the color wheel, used to create style and appeal.
Describe a monochromatic color scheme?
Uses tints and shades (values) of one color, is clean, elegant, and easy on the eyes.
Describe an analogous color scheme?
Uses 3 colors that are adjacent to each other on the color wheel. One color is dominant, other two enrich the scheme. found in nature, pleasing to the eye, bright and cheery.
Describe a complementary color scheme?
Using 2 colors that are opposite each other on the color wheel. Draws a lot of attention, high contrast.
Describe a split-complementary color scheme?
Uses 3 colors:1 color and 2 adjacent to its compliment. Will draw attention without the tension of a complimentary scheme.
Describe a triadic color scheme?
Uses 3 colors equally spaced around he color wheel, offers a strong visual balance.
What colors are considered to be warm colors?
Yellows, oranges and reds.
Describe a warm color scheme?
Bold and energetic.
What colors are considered to be cool colors?
Greens, blues, and violets.
Describe a cool color scheme?
Gives an impression of calm.
Why is important to consider which colors are being used within a design? 
Because the meaning of color impacts all visual communications. The right color choice can evoke the desired response. Creates an emotional response.

Friday, September 23, 2011

Review Week 6

What is the pen tool used for?                                     The pen tool is used to trace things and create shapes with out the shape tool.


How can you manipulate a path/line in Illustrator? Discuss the use of the white arrow tool, pen+, pen-, and convert too.                                                                     You can manipulate lines/paths in Illustrator by adding anchor points with the pen+ tool, getting rid of them with the pen- tool, and then useing the anchor points to change the line/path by shift-clicking on them. 


How can you utilize the layers palette in Illustrator?
You can use the layers pallet by doing something in one layer, then locking that layer so that you don'y screw it up and then working on something else on a different layer. Also you can put a picture in layer one than lock that layer and trace over it.. later you can also make the first layer invisible so that you can see your progress.


How do you create a clipping mask in Adobe Illustrator?
Make a square with no fill and no line around what you want to be able to see. Then bring that square to front (Object -> Arrange -> Bring to front). Then select the whole pattern and the square, then make the clipping mask (Object-> Clipping mask-> Make).

Thursday, September 15, 2011

Review Week 5

Shape: 
This is a really clean design. It's part of an ad for the international year of astronomy. Shapes are used in this design to get the message across. The circles are supposed to stand for the planets and the sun shining on one side.   Circles convey a feeling of protection and infinity.



Line: 
This is an ad for a sound room company. The blue lines draw the eye to the poster, then you read what's at the bottom and see what they stand for. This design utilizes curved lines to show the movement and flow of music.




Texture: 
This ad for cookies uses texture in a soccer ball to show that the cookies give energy and will help people be active. The different textures make the soccer ball interesting, and give the audience several different components to focus on.




Space: 
This Design uses positive and negative space to tell the audience to save the future by saving the environment. In the positive space, there's a city, a happier girl, a tree, a bird and a star. In the negative space there's another sadder girl, a hand with leaves in it and a tear. The the different kinds of space work together to convey the message: Save the environment or the future will suffer.




Value: 
This is a design about the kids of the world and how they will determine the course of our future. This shows how in the direction we're going the future will be all grey and barb wire. Tone is used through the color of the pencils. The pencil closest to us is red, showing that the future can still be changed, but as you go further back on the path they become grey and more depressing.

Friday, September 9, 2011

Review Week 4

Why/how can icons be used to communicate?
Icons can be used to communicate through images everyone has seen before.. Like anyone can tell what a boy/girl sign by a restroom means. Icons are used because certain messages need to be told to everyone, not just those who can read or speak English. Find two examples of this.

Men Women Bathroom 2 Clip Art



What is the difference between copyright and public domain?
Anyone can gain access to or use material in public domain, whereas you have to ask permission or pay to use material that is copyrighted. 


How can you avoid plagiarism in this class? In other classes?
Plagiarism can be avoided by using your own words when researching things, by not copying other peoples work, and by citing sources you used in your work. Also by running you work through sights like Turnitin.com before publishing.